The Quickest Way To Get Your First Hundred Email Subscribers

I began collecting emails for my book launch a year in advance. During casual conversation I would mention what I was working on. If someone seemed interested, I would offer to add their email address to my list. I added one or two at a time, nothing magical about the process, but the list grew steadily. I had collected my first 100 emails by the… Continue reading The Quickest Way To Get Your First Hundred Email Subscribers

Giving to Gain

I went ten months without a job. I spent most of that time lost and confused, not knowing which path to take. And when I finally chose one, I didn’t know if it was the “right” one. All I could do was forge forward and trust that everything was going to work out. I put my story into a book.… Continue reading Giving to Gain

Why talk if nobody cares? (no shouting, please) (3/4)

The entire purpose of social media is to connect with others, plain and simple. Connection (outside of social media) happens when we talk with others and share experiences. Connection is a meaningful thing, it’s the 2nd and 3rd most important in Maslow’s Hierarchy after our basic survival needs. Translated, this means connection isn’t just being someone’s friend on Facebook or… Continue reading Why talk if nobody cares? (no shouting, please) (3/4)

How Small Businesses Should Choose Social Media Platforms (2/4)

When choosing a social media platform for our businesses, we need to take 3 major facets into consideration: (1.) Who are our customers? (2.) Where are they? (3.) Which one(s) am I willing to use every day? When we can honestly answer these three questions, we are able to come up with the social media platform(s) that will guide our… Continue reading How Small Businesses Should Choose Social Media Platforms (2/4)